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Reply to " “Target is not an ‘everything store,’” Says CEO , “That’s not what guests want from us.”"
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[quote=Anonymous][quote=Anonymous]I used to shop at Target regularly, but I have not been in years. The last time I went it felt garish when I walked in, just something about the decor or the vibe was off, and that was definitely not how I used to feel when I went in. Also the prices were too high. [/quote] My favorite Target was redesigned and the layout changed. They changed the lighting from bright and clean to something that looks more harsh and fluorescent. They made the store layout less intuitive and harder to navigate. In part by dropping in capsule stores I don't want to find in a Target (like s Sephora display). It'a very strange, but I feel like their redesign made me not want to shop there. The fun value of their merchandising also dropped off around the same time. Target being insulting to the owners of small minority-owned companies who depended on them also bothered me. Target really did suck the fun out of shopping there.[/quote]
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