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[quote=Anonymous][quote=Anonymous]People need to change their communication style so the voters who need to read and understand it will have a chance to do so.  
When you write, you need to use simpler sentence structure (fewer clauses, basically) and choose key words that MAGA will actually pay attention to.  Also, use fewer pronouns. Basically write less like a scholar and more like, well, propaganda.

Here's my attempt.

Original Post:

https://www.linkedin.com/feed/update/urn:li:activity:7293757928950403072/

[quote]Peter Goldsmith
Professor, University of Illinois at University of Illinois at Urbana-Champaign

Today is a dark day when once there were so many winners. SIL, the Soybean Innovation Lab, will shutter its doors as of 4/15/25 as all USAID funding has ceased. Today I had to let go of a staff of 30. These individuals are not only unique experts in the field of tropical soybean, but also close colleagues and friends who are now unexpectedly out of work. The land grant system now loses 19 crown jewel Innovation Labs, across 17 states, that delivered high and measurable impact on very little investment. U.S. soybean farmers lose one of their best tools to expand their markets and U.S. standards globally. Local economies in emerging markets lose soybean as an incomparable engine growing wealth, prosperity, and economic development. International security is a loser, as local populations now fall back into poverty, unrest, and migration, due to greater food insecurity. U.S. influence loses as Innovation Labs operate on the ground in direct collaboration with hundreds of local businesses, organizations, and governments building strong and lasting friendships. Today we all lose. It is a shame. Innovation Labs like SIL are an investment for good on so many levels.
[/quote]

Writing for MAGA:

[quote]America Last: Another Win for China

This is bad news for American farmers and workers. The Soybean Innovation Lab (SIL) will shut down - totally -  on April 15, 2025.

Why? Because Trump cut USAID funding - and that funding includes us.

What does it mean?  First off, 30 Americans will lose their jobs - these are all experts in soybean farming.

Also, across 17 states, top agricultural research labs will have to close. All of them helped U.S. farmers sell more soybeans worldwide. Now, that help is gone.

Who benefits? Not America. U.S. farmers lose critical tools to compete. China wins big. When we stop helping other countries grow soybeans, they'll turn to China instead. That means fewer exports for our farmers and more power for the CCP.

Meanwhile, struggling nations fall deeper into poverty. Hunger and job insecurity will only cause more of them to want to come to the US. That means more illegal immigration and global instability.  Bad for them and bad for us.

The Soybean Innovation Lab was a smart investment. It helped farmers, created jobs, and kept America strong.

Now, we’re surrendering ground. This isn’t putting America first—it’s giving it away."[/quote][/quote]

Digital marketer here who studied MAGA’s social media campaigning. On the right track, but not quite there.

- get rid of all references to other countries. They don’t care, and they don’t like soft people.

- they also don’t care about research labs. Research lab means people with fancy degrees who make a lot of money. It needs to be about American farmers. How will the uneducated good ol’ boy in the middle of Iowa be affected? The mention of lab in connection to food also freaks people out and they want to shut down the labs (I actually did a ton of research into this for a campaign)

- How will this impact food prices?

- Honestly I’d scrap references to soybeans all together. In MAGA minds, soy = soyboy, soy latte, estrogen, man boobs, etc. Better to tie it into something like beef.

Also that’s sort of the problem. They don’t care about actual issues, they need something that ties into either religion (abortion, kids, LGBTQ+), something that takes resources directly from them (taxes, women not giving sex/babies), or something that threatens to displace them from the top of the social hierarchy (immigration). The connection of soy to immigration is too complicated.

I honestly think Democrats would do better if they used the exact same playbook. Instead of condemning religion, there should be massive propaganda from Christian men about honoring their wives, or how men need to be Christ-like in their interactions with women, etc rather than focusing on feminism and equal rights.

Taxes are another area - democrats focus on “make the billionaires pay their fair share” but completely ignore that most Americans end up paying well over 50% of their money to taxes.

AI and technology could be an interesting angle, once it starts taking over more jobs. You have to strike fear into the hearts of the working class that their job is over, like the right does with immigration.

Social media and the food industry could also be candidates. Propaganda about how Meta, X, etc want to brainwash your children. Similar to how TikTok was vilified. Appeal to the incels by explaining how it’s not their fault; a trap was set for them, where social media, junk food, porn, etc were all made as addictive as possible and that’s why they can’t land a woman. Big Food wants to keep your kids sick and addicted. Etc etc etc.[/quote]

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