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[quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous]https://www.espn.com.au/womens-college-basketball/story/_/id/39862514/iowa-lsu-rematch-shatters-tv-ratings-record-123m-viewers

Iowa's 94-87 victory over LSU in the Elite Eight of the women's NCAA tournament Monday night averaged 12.3 million viewers on ESPN

Iowa-LSU outdrew all but one of the five games in last year's NBA Finals, along with the clinching game of last year's World Series (11.48 million).[/quote]

It’s a novelty.  Every few years there will be a great story like the Iowa player and casual fans will tune in. But it’s not sustainable.  It never has been.  [/quote]

Nope. The sport is growing. The NCAA did a study with Women’s softball to see if viewership would increase if they increased marketing.

Now women’s softball earns more money than almost all men’s sports except for football and basketball.

And softball and baseball are boring.[/quote]

Every 10 years we go through this exercise.  You tell us, “but this time it’s different!”   But it always ends the same way.   Zzzzz[/quote]

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