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[quote=Anonymous][quote=Anonymous]When are we going to end this consumer spending trap? Why only a diamond ring worth several months worth of salary can show commitment? Aren't there other ways?[/quote]

It was/is a marketing campaign from De Beers. They controlled the diamond market, so it’s diamonds engagement rings.

[quote] There is a widely cited “rule” that you should spend three months’ salary on an engagement ring. This stems from a 1930s De Beers advertising campaign that convinced men to spend roughly one month’s salary on this purchase.

By the 1980s, one month’s salary was no longer the rule. It turned into two months. And today, many believe that a minimum of three months’ salary is a good starting point.

But Is It True?

Before we go any further, remember this: an engagement ring is all about love and commitment. While money always comes into play, it’s the thought that matters.

Let’s start with a few examples based on the three months’ salary rule:
Annual income: $30,000 – Cost of ring: $7,500
Annual income: $60,000 – Cost of ring: $15,000
Annual income: $120,000 – Cost of ring: $30,000[/quote]

https://www.kimberfire.com/should-you-spend-three-months-salary-on-an-engagement-ring

National average in 2023 in the USA is $6k. In the 1930 27% of women worked outside the home and it was the depression. [/quote]

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