Reply to Women’s v. Men’s pay

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[quote=Anonymous][quote=Anonymous]It is -- as you probably already suspect -- very complex.

Yes there is a collectively bargained agreement in place that as executed in 2017.  But, it excluded the right to sue, and that action was started in 2016 in the EEOC.  The EEOC issued  its letter allowing the women to proceed with a suit and that was filed early this year I believe.

The suit raises claims that the women's side was legally allowed to raise to bring a suit -- basically about unfair pay structures.  The real issue is the USSF's tieing the women's compensation to the men's and assigning all of the USSF's revenue/media/promotion rights over to Sports United Marketing (SUM) which is a MLS controlled entity.

It is not that the MLS is necessarily anti-women.  They are anti-anything that lowers their revenues/profits.  So, if SUM can make a deal that ties MLS with the national teams -- men and women -- then that's great for eveyone right?  Not if the women's side could make their own deal and get more.  As a hypothetical -- assume Coke pays SUM $100 to sponsor MLS and both national teams.  Now, assume Pepsi wants to sponsor just the women's team and is willing to pay $65.  SUM says "no" to the Pepsi deal, because MLS does better with Coke even though the women's side would do better with Pepsi.

It's a tough argument for the USSF.  And, to be fair, the USSF has a history of discrimination against girls/women that makes it difficult to believe that the SUM/USSF deal was not made to benefit MLS.

Probably what needs to happen is that the USSF needs to put the marketing deals out to bid on an individual team basis.  SUM has experience, but it is too conflicted to be a good representative.

[/quote]

Nice post[/quote]

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