Reply to Why is Friendship Heights so empty and lame?

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[quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous]The stores in friendship heights moved to Bethesda (Williams Sonoma, Anthro, Pottery Barn) or City Center (all the luxury brands). It’s always been an awkward site because the developments were unconnected and it’s relatively unattractive. But when Mazza was in its heyday it was a nice place and a destination. That’s probably 15-20 years ago at this point. [/quote]

Aesthetics matter. Especially now when online shopping is so easy. You have to make a place attractive to visit and linger. Expanses of concrete, ugly glass and steel buildings, and a major commuter route running right down the middle of it all is going to make this a heavy lift.

Hopefully the development realizes just how bad the situation is rather than just thinking [b]a minor facelift[/b] will fix everything. They need to ask, "where will people want to linger?" and not lie to themselves and investors about that. [/quote]

I wouldn't call tearing down an entire shopping mall -- with plans for similarly drastic changes on the other side of the street -- "a minor facelift". [/quote]

Yeah, tearing down old ugly buildings and putting up new ugly (and bigger!) buildings on the same commuter road is really just a facelift. What is the draw? Why would someone from outside the neighborhood travel to Friendship Heights? Why would they linger there? Its not on the water, near anything "cool", historic, or in anyway a destination. Friendship Heights being a destination is a historical anomaly, which likely can't continue between online shopping and other parts of the city/region getting their acts together.

If the developers don't have a plan for making Friendship Heights top-notch then they should just plan FH to be smaller and more locally oriented. [/quote]

People don't need to travel there, because the Maryland portion of FH is the densest CDP in the nation (denser than Manhattan). And the DC portion is going to see a huge uptick in density with the new developments, both in FH and nearby. There's also a little thing called the Metro, which is directly below.

We get it, you don't like the neighborhood based on what it was. Cool. Edgy, even. But maybe you could also wait and see how it turns out instead of suggesting it should just be left for dead. [/quote]

Are you arguing that the local area alone can sustain destination retail? If so, why is it in a downward spiral now? Even the mid-market stuff.

What is going to get someone to metro (or drive) to Friendship Heights? What is the draw? Are they going to reboot luxury retail or try something else?

Can you even pull off a downtown Bethesda, when downtown Bethesda is just one stop away? Why would you come here if you are coming from the north and passing the real deal?

They really should be looking at Tenleytown and Van Ness as realistic models. Developers won't though, because that would mean a more downscale FH and people can't accept that yet. [/quote]

DP. PP isn't talking about "destination retail". PP is talking about Friendship Heights being a place where people live and do the kinds of things people do in places where they live. They wouldn't have to take Metro or drive to Friendship Heights. They would already be there, living there.[/quote]

Pls do not model anything after Tenleytown.[/quote]

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