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College and University Discussion
Reply to "Why do selective schools market?"
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[quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous]Is there really someone here who is defending University of Chicago’s transparently sleazy marketing practices? [/quote] What is "transparently sleazy" about their "marketing practices"?[/quote] Sending weekly mailers to kids who they know they’d never admit in an effort to boost the number of applications they get is clearly sleazy. Come on. [/quote] How do they know they would not admit ANY of the kids that get their mailers?[/quote] They send the mailers based on demographics and scores. They have a very good idea of who is receiving the mailers and who they might admit. You don’t seem to understand how sophisticated targeted marketing is. [/quote] My kid with a 1100 SAT got tons of UChicago marketing. Not buying that they were a valid candidate...I'm smart enough to know that, but some parents might encourage their kid to apply and waste time and money[/quote]
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