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Reply to "Blake Lively- Jason Baldoni and NYT - False Light claims "
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[quote=Anonymous][quote=Anonymous][quote=Anonymous]Why is the pro-Lively poster acting like Baldoni was unprofessional and did not promote the movie? He did.[/quote] He went to Sweden for like 2-3 weeks last July as they were gearing up for the premiere, when everyone else in the cast was doing promotional stuff. He basically did a couple engagements very early on (like in June, I think he did something at that "Lily's Bloom" pop up they did) and then he did a few interviews the week of the premiere, and then he left again. He did not do as much promotion as others. There are also texts from Jen Able complaining about all of this (including leaving town in July) and also criticizing his approach to promoting the movie. Like she references him wanting to do a "men's retreat" as part of the promotion of the movie. About a woman surviving domestic violence. A men's retreat. She was appropriately dismissive. He also did not follow the marketing plan for the movie and let Blake catch heat for the whole "grab your friends and wear your florals" thing even though that was explicitly Sony's directive, to focus on the female empowerment angle and talk up the movie as something women could see with friends and dress up for, and downplay the DV. Instead Baldoni started playing up the DV aspect, against Sony's express wishes, in order to try and make himself look more sensitive to DV survivors from Blake. He was actively trying to undermine the marketing plan and the star of the movie, and was refusing to fully participate in promotion. But then whined about the divided premiere? Which was already a compromise that WME fought for, on his behalf, because the cast didn't want him there at all. He was a mess. I bet any depositions/testimony from Sony are going to be brutal for him. They clearly had just had it up to here with him by about April and wanted him to just shut up, get the movie out, and then move on. I'm sure Blake is no picnic to work with, but it looks like she did absolutely everything Sony asked of her in promoting the movie and even went above and beyond with a lot of the foreign promotion, paying for certain things out of her own pocket and flying Ferrer to things so she could make appearances as well. As someone who has done promotion/marketing for a big product like that, I would have been so livid with Baldoni. At some point you have to put your personal feuds aside and just go do it. Even the interviews I've seen with him from around the release of the movie, he looks manic and weird and his answers to questions are odd. Blake got so much criticism for a couple weird answers to questions, but it's because she was under way more scrutiny as the headliner and the person everyone knew and wanted to talk to about the movie. Baldoni had awful interviews but no one cared because no one really knew who he was, so he didn't catch the same backlash online. Oh and he also did some of this "wear your florals" crap, and he wore florals and pink to most of his appearances as well. Because that's what Sony wanted! Blake sold it better than he did though, even though it was awkward and annoying. She did what she was told which really doesn't jive with this image Wayfarer wants to push of her being difficult every step of the way. Sony seems to have gotten what they needed/wanted of Blake, but can they say the same about Baldoni? I don't think so. I am really curious to see if Alex Saks gives testimony and what she has to say. She was the main Sony producer on the film and the one they brought in after the 17 point list to babysit the production. She was also at the 17 point list meeting. I think a lot of JB people think she's going to be very pro-Justin but I sincerely doubt it. I'm sure she had her issues with Blake but from a producer standpoint, Justin was the problem child on this one, by a lot.[/quote] ‘Arlington mom’ getting paid by word count [/quote]
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