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[quote=Anonymous]A huge social media following might help with a non-fiction deal, or in genres like romance or YA, but I don't think it is necessary in lit fic. I know writers who have gotten 7-figure deals (literary fiction) who have no social media presence beyond a personal website. I also know writers who tweet a few times a week or month at most. And some writers in my network keep their IG private. They are all well-published. Even the writers I know who are active on social media (the minority) use it for some purpose, like commenting on local politics, socializing with other writers they know personally, or giving friends a heads-up when something is published. It's rarely purely promotional. IMO, use social media if you want to be an influencer or if you plan to self-publish. But any editor or agent who pressures a writer to be highly active on social media is undercutting that writer's ability to produce a honed manuscript. [/quote]
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