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[quote=Anonymous]I am 40.  I am a stay at home mom to older children (so I don't need "office wear,"  but I also don't need my clothes to be super comfy/"active wear, ready to chase after a toddler" either.)

My mother has always tried to steer me towards clothes that I feel are too old for me--when I was in my late teens/early 20s she would criticize my clothes as too young and the things she suggested I felt were more appropriate for a 40 year old business executive.
In my late 30's, she would buy me things from Talbots as Christmas gifts, and asked if I would wear clothes from Chicos.

So I was talking to her last night and she was telling me about a clothing company called "soft surroundings."  https://www.softsurroundings.com/Clothing/
  She told me she thinks it's targeted towards women in their 30s and 40s because that's how old the models look.

So I looked at the website.   I think the models look like they are in their 40s and that the clothes are actually targeted more towards the same demographic as Chicos and Talbots--60s?  Or maybe slightly younger, like women in their 50s?
The focus seems to really be on how SOFT the clothes are...and for me, that's not really an issue.  I'm not much of a "sensory" person and don't need my clothes to be super soft, I never really have issues with feeling like my clothes are itchy or stiff---I'm just not sensitive to those types of things, at all.

Anyway, I was mostly wondering if I'm off base--do those clothes seem to skew more to the late 50s/60s crowd, in your opinion?  Or do you agree with my mom and think 30s/40s is the target?[/quote]

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