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Reply to "Nationwides controversial NFL "dead kid" ad"
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[quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous]it did what it was supposed to do. not too many people are still talking about the dodge ad or the go daddy one. I thought it was totally fine. [/quote] It encouraged people to buy Nationwide insurance? ok. [/quote] Why would you have life insurance on a kid? Didn't see the connection. [/quote] Nationwide specifically said it wasn't about selling insurance. Just like the Like a Girl wasn't really about selling Always pads, or the Dove campaign wasn't about selling soap. Its cause based marketing. and brand awareness.[/quote] That really wasn't clear -- I assumed they were trying to sell the idea of buying life insurance for your kid, which is pretty creepy if it's for anything beyond funeral expenses.[/quote]
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