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College and University Discussion
Reply to "Ivy Caliber"
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[quote=Anonymous]The US News Rankings are a profit-making opportunity. They are designed to (1) play into people's preconceptions so they will invest in the product, (2) shake things up just enough each year to get people to pay for a new product. The criteria is not entirely random, it is chosen to achieve those profit making goals. It is not chosen to determine which school is best for your child or anyone else's child. You could rearrange the criteria to emphasize metrics of an excellent education. (percentage of students who go on to get Phds? Cal Tech and Reed would be on top. Schools with the most direct professor-student interaction? Sarah Lawrence would be on top.) But this wouldn't sell magazine. It is sad that so many schools tailor their admissions process to the US News rankings (I'm talking to you, Wash. U.) I suppose it makes those schools hotter to students, but I sure wouldn't want my children picking a school based on some profit generating number.[/quote]
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