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Reply to "Why hire a lobbyist for a company over a trade association?"
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[quote=Anonymous]OP, if your company is usually totally aligned with everyone else in your industry, then the trade association is probably fine. However, if you are in a regulated industry, odds are you have compliance people. So, a lobbyist would not only help navigate the trade association (I mean - if you are paying you should have someone sitting at the table) but also the regulatory landscape. It may, in fact, save your company money over the long run.[/quote]
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