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Reply to "This is an interesting article on why some LACs are struggling with enrollment, most LACs lag R1s on yield"
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[quote=Anonymous]The Application Gap [b]The yield divergence is partly a consequence of a deeper problem: liberal arts colleges are not attracting applications at the same rate as research universities.[/b] Between 2015 and 2024, the average selective research university saw its application volume grow by 66 percent. The average selective LAC grew by 50 percent. A 16-point gap in application growth may not sound dramatic, but compounded over a decade and multiplied across dozens of schools, it represents a fundamental shift in where students are choosing to apply. [b]The variation within the LAC category is more telling than the average. Colby’s applications more than doubled. Williams grew 124 percent, Bowdoin 95 percent. But Kenyon grew just 16 percent, Dickinson 20 percent, Oberlin 35 percent. The application boom that has reshaped admissions at research universities has been highly uneven at liberal arts colleges—lifting the boats with the strongest brands while leaving others with only modest tailwinds.[/b] [/quote]
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