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College and University Discussion
Reply to "Marketing emails from selective colleges"
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[quote=Anonymous]They cast very wide nets. Don’t read anything into getting a mailer from a specific school or level of school. No one is standing in an admissions dept. conference room screaming “Hurry! We have to get this postcard out to Larla Smith in Fairfax right now! She would be perfect for our next class!” Schools buy lists based on PSAT metrics, zip codes, high schools, you name it. My kid got enough mail from a T10 to wallpaper their room, but they were far from being a competitive candidate. [/quote]
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