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[quote=Anonymous][quote=Anonymous]Career marketer here who owns an agency, I unofficially forbid my own kids to major in marketing. In interviewing marketing majors they are often lacking the skills / software / tools that we actually use day to day, so I think there is a disconnect between what is being taught in the schools vs. what we as employers actually need. We always need: analytics people (huge growth here), content creators - people to create cross-channel content (writing, graphics, video production, video editing), and people who can actually write code from scratch. Not necessarily CS, but coding skills in relevant languages are important in marketing. [/quote] Will an Art major with graphic design focus work?[/quote]
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