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[quote=Anonymous][quote=Anonymous][quote=Anonymous][quote=Anonymous]Anyone else getting excessive and random college brochures landing in your mailbox? Having twins doesn't help...double the junk.

Nothing against Va. Wesleyan but by daughter laughed at the most recent brochure (one of at least 3 I think so far) where they depicted a college student laying on the beach studying with 3 large textbooks.  Like anyone could get serious studying done while laying on the beach - LOL.[/quote]

[b]VA Wesleyan called over the summer and left a message saying my DC had won a $24,000/yr scholarship. We'd never heard of the school before.[/quote][/b]

We did too but back a few years.  VA Wesleyan and another small LAC bought the list of high performers on the ACT.  They called out home and I (DH) just happened to answer.  They said based on DC's ACT of 32/34, they were offering DC $24K scholarship.  I said that DC had recently retaken and now had a 36.  There was a rustling of papers then the caller said "Well, in that case we can offer him the President's Scholarship of $26K.  But Va Wesleyan didn't have the program DC wanted.  At the time, both LACs that called were still more expensive than UVA even after the $26K scholarship so DC declined.  A number of smaller schools do this so they can report the high SAT/ACTs, etc. to the rankings services.  They really don't want your kid - they want the score.
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They want these kids too, so that they can say they attract students of that caliber and those students attend. They're trying to up their game here and lure the students who have been likelier to go to better-known colleges. And there's nothing wrong with trying that. We also got the $24K offer and a lot of mailings from VA Wesleyan, including three letters from business owners who graduated from there "how my years there helped me create this business" etc. I thought that was pretty smart marketing assuming they're trying to show parents and students "if you come here, yes, you're employable when you're done, and could even be an entrepreneur."

Nope, no connection here to the school; I just saw a LOT of college mailings and found various colleges' images, approaches and marketing choices really interesting. (And DC didn't apply to VA Wesleyan but it was never a possibility for a lot of reasons unrelated to the beach or to $$....)[/quote]

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