DevaCurl liters cost me $23 each plus free shipping. They were marked down to $29, and then I used the 20% off one item coupon for each one.
I bought the Original No Poo, the Original One Conditioner, the Arc Angel, and the 12 ounce of Low Poo on sale with an additional 20% off for $11. I was able to buy the liter sizes for the same price as the 12 ounce. Bed Bath Beyond also has a DevaCurl dupe brand called Lovely Curls. The ingredients are the same, except they don't have the Arc Angel hardest hold gel. |
You most likely bought fake and/or expired DevaCurl products:
https://www.xojane.com/beauty/why-you-should-avoid-salon-products-at-the-drugstore https://www.shefinds.com/why-you-should-never-buy-salon-hair-products-at-the-drugstore/ |
Actually, maybe not. The owner sold the company (maybe 18ish months ago?) and many seem not to know that the new company changed the formula (cheaper of course). As a former Deva girl (of many, many decades), I miss the original!
Could be word is getting around that the quality of Deva products has gone down hill. Talk to your hair dresser. If they are good with curly hair, and are former Deva users, they can steer you in a new direction. |
I trust Bed Bath Beyond, unlike Amazon.
The products are sold at Bed Bath Beyond stores. I usually buy them there. Same as Ulta or Sephora. |
Bed Bath & Beyond is not an authorized retailer of DevaCurl. It has nothing to do with whether the company was sold or what the formula is. If you're not buying your salon-grade products from retailers authorized by that company, there is no guarantee as to the authenticity or quality of the product. Period. |
From the DevaCurl website: I will take my chances on Bed Bath Beyond and CVS and Target and Walmart, because of their return policies. If the product is shipped and sold by the store where I'm buying it, and I can return it if the products aren't salon quality, then I'm okay with that.
You can always find authentic DevaCurl at your local Sephora or Ulta. And of course, you can shop via their websites. (Pro tip: If you’re international and dying to try Deva, Sephora will ship to some international locations.) But wait there’s more options: Beauty Brands stores, also carry DevaCurl. As does Nordstrom.com. And if you’re in Canada, you can also check out Chatters. Where is DevaCurl that’s um…questionable? Unfortunately, a lot of places. And if you make a purchase from a non-authorized retailer, there’s no guarantee it’s the real deal. Now in all fairness, some of the product you see in unauthorized stores might be real. Sometimes stores just redistribute product to other sellers. But when you see product in these locations, there’s no guarantee that’s the case. Places that are not authorized retailers of DevaCurl include: Target Walgreens CVS Walmart Unfortunate, but true. Now what do you do if you’ve purchased from these retailers? If you want to return the products, you have to work with each individual retailer based on their return policy. |
I had no idea about this, thank you! I thought something had changed because my hair hasn't liked the last few bottles I've gotten. But then I thought maybe my hair had just gotten used to the product and needed a switch for a bit. Glad I saw this before I bought more Deva product. Their Frizz-free Volumizing Foam was my favorite thing for years. The last bottle I had did nothing for my hair and was so water-like that I returned it and mentioned to them at Ulta that I thought maybe someone else had owned it before me and filled it with water. |
Cosmetologist are not known for being the sharpest crayon in the Crayola box, are they? First off, most of the "salon" quality brands have parent companies with drugstore brands, such as L'Oreal owns Redken and Garnier. I find the quality to be very similar, probably because they're manufactured in the same facilities. Estee Lauder owns Clinique, Aveda, and Bobbie Brown. No one is really impressed any more with "salon" quality brands. At one time, yes, those brands could only be purchased in salons by stylists who were trained in the use of the products for different hair types to recommend to their clients. I have no reason to think the quality is any different in the product I purchase from CVS, Walgreens, Walmart, Target, or Bed Bath Beyond, as from Ulta, Sephora, or Beauty Brands. I look at the return policy of the store. If I'm not happy with the product, or I think the product has been watered-down in some way, I will simply return it to the store without any cost to myself for shipping and handling. For my curl type, I still find DevaCurl products to be the best. First, the No Poo contains a mild surfactant, such as Cocamidopropyl Betaine, which is found in regular shampoo, although it doesn't lather. The NoPoo actually cleanses my hair. Next, it doesn't contain really heavy ingredients, such as shea butter. I just feel like for white girls with Botticelli hair, the DevaCurl line is the better option for now. If there's something new to replace it, I'll try it. I don't like getting ripped off by salons, charging $44 for a liter, when I can get on sale for $23. That's a big discount. DevaCurl never goes on sale. Ever. And they don't allow coupons. That's ridiculous. I'm more than happy to purchase it at a less expensive price and an "unauthorized" retailer, as long as I can return it without extra cost to me to the store where I purchased it, if I'm not happy with the salon quality. |
The Buyer for Bed Bath & Beyond is still someone just sitting behind a computer, negotiating a lot amount and price point with a distributor. I mean, yes, BB&B is NOT a 3rd party seller like you find on Amazon, but in the end, even BB&B gets duped. I bought a Yankee candle from BB&B that was a scent that I've bought plenty of times in the past. This one smelled funny and gave me an instant headache. When I looked at it closer, it had a big Made in China sticker on the bottom. I took it back and got a refund; the associate there was shocked and started finding others on the shelf with that sticker. They'd gotten in a lot of counterfeit candles. That's the whole point the PP is making... unless you get the product from the manufacturer or one of their authorized distributors, there's always a chance it's fake, even at a reputable store. |
Are you an Ulta Rewards member? Every few months they send a special 20% off coupon that can be used on anything in the store, even prestige brands. That's when I stock up. |
I would not trust a cosmetologist when it come to this subject, because purchasing products outside of a salon lowers there sales. From the article: Diversion hurts hair salons and stylists, but it’s also bad for you. No one wants to pay big bucks for a salon product that isn’t real and might even damage your hair. READ MORE: How To Get The Perfect Blowout So how do you avoid haircare product scams? Many counterfeit products have a sticker on top of the printed bar code. According to xoVain, you also want to keep an eye out for super high or deeply discounted prices. This is because sellers either want to move this product or up-charge it make it worth their while. The printed bar code on the bottle of the product is there to set off the alarms if someone tries to shoplift the product. They also do that with more expensive deodorants that are in the plastic casings. It looks like anything in the beauty section that is over $20, has the extra bar code (like a raised plastic bar code) to set off the alarms that you go through at the doors. |
You do get 5X the rewards points at Ulta on DevaCurl jumbo/liter sizes during the summer liter sale, even though you don't get the discount like on the other brands. |
OP here.
I had to return the DevaCurl products from Bed Bath Beyond. They were watered down, and they were in the older packaging. I went to Ulta, since they had a free gift of $22 conditioner with an $88 jumbo DevaCurl shampoo/conditioner purchase. I actually didn't realize that there are some sellers that aren't authorized to sell DevaCurl. My hair thanks you! |